MondialNews

Swedish Soccer Prioritized Fans Over Finances. Now, Business Is Booming.



While most of Europe’s leagues engage in a Sisyphean quest to source as much money as possible, Sweden has chosen a different model. But its rewards come with risk.



Source link : https://www.nytimes.com/2023/11/19/world/europe/sweden-soccer.html

Author : Rory Smith

Publish date : 2023-11-19 09:42:01

Copyright for syndicated content belongs to the linked Source.

Exit mobile version