Hardware chain tops Brand Finance rankings for strongest brand for third year in a row, with Woolworths, Telstra, Commonwealth Bank and Coles ranked the four most valuable brandsFollow our Australia news live blog for latest updatesGet our morning and afternoon news emails, free app or daily news podcastQantas has tumbled to 41st place in an analysis of the strength of Australian brands, due to “reputational issues that generated negative media coverage”, a far cry from when the airline was considered the country’s strongest brand by the same report in 2019.A Brand Finance report released on Wednesday ranked what it said were Australia’s 100 most valuable and strongest brands in 2024. Bunnings was found to be the strongest brand for a third consecutive year, while Woolworths was the most valuable brand despite a 5% decline in brand value.Sign up for Guardian Australia’s free morning and afternoon email newsletters for your daily news roundup Continue reading…
Source link : https://www.theguardian.com/australia-news/2024/jan/17/australia-best-brand-rankings-new-qantas-decline-bunnings
Author : Rafqa Touma
Publish date : 2024-01-17 05:27:57
Copyright for syndicated content belongs to the linked Source.
Qantas tumbles down rankings of Australia’s best brands as Bunnings maintains top spot
